What makes an esports bettor tick?

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Join us for the first ICE 365 Esports series webinar in partnership with the Esports Integrity Commission.

Bettors are not necessarily sports agnostic. They possess certain ascertainable and sometimes unique behavioural, demographical, and social characteristics. So what exactly makes the esports bettor tick? How do they differ from the bettors that sportsbooks are familiar with? How unique are they and will they respond to traditional methods of engagement associated with other types of bettors?


Marco Blume, Trading Director, Pinnacle

Kevin Mercuri, Co-founder & Managing Partner, Spawn Point

Mario Ovcharov, CEO, UltraPlay

Moderator: Ian Smith, Commissioner at ESIC

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