How to retain players: Instant payments in the European gambling industry

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Gone are the days when players will put up with slow, clunky deposit and payout solutions. They expect the same instant payment experiences available on other ecommerce sites.

Yet all too often, there is a ‘”brand experience gap” between these expectations and the realities of igaming payments.

Thanks to new API technology, there’s an opportunity to close the gap, differentiate and drive customer loyalty. Open banking is powering payments innovation across the UK and Europe, bringing instant bank payments to any app or website.

But open banking infrastructure is not homogenous and the experience for consumers can vary. During this on-demand webinar, sponsored by TrueLayer, our expert speakers will answer the questions: how can you best take advantage of this innovation to create instant payment experiences and where should you start?

Watch to learn:

What players want from payments vs what they get todayHow open banking enables you to create instant player experiencesDifferences in European open banking infrastructure and how to get startedCase studies and lessons learned from igaming payment leadersEnabling instant refunds and withdrawals with TrueLayer

Check out other on demand videos here

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Intelligent Profiling develop cutting edge behavioural analysis platforms utilising in-session messaging, gamification, player journey engine and promotions management.

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