Intelligent Profiling

Players are our most valuable asset and our marketing teams have spent time, effort and budget to acquire them.

Player Profiling

Now with Intelligent Profiling technology we can ensure that you keep them.

UK Consumers per Year
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Male
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Average Age
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Problem Gambling Rate
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Affordability Checking Module

Security through Simplicity

Nobody wants to burden their valued players with a plethora of questions on a regular basis, but we all want to keep them safe. The IP Affordability Checking Module ensures that only pertinent questions are asked but hold far more value than could be initially be conceived.

The Simplest of Questions Hold the Greatest Value

By utilising the OCEAN personality traits model within our AI Engine we define contact questions and rules.

Affordability Checking Module

QuickStart Guide

We can have you up and running with the first phase of affordability checks within one week, The following guide acts as an overview to the process.