Jones, who previously served as chief legal and compliance officer for Lady Luck Games and G Games, will be president of the newly created division.
Before her most recent role at Lady Luck, Jones managed the technical compliance and quality assurance teams for EMEA for Gaming Laboratories International (GLI). She was also head of legal and regulatory affairs for GLI UK and NMi Metrology and Gaming.
Odds On Compliance is a technology and consultancy firm that specialises in sports betting, igaming, gambling compliance and regulatory frameworks in the US and Canada – as well as Europe, with this new announcement.
“The European expansion of Odds On Compliance is an exciting moment in the company’s history,” Odds On Compliance co-founder and CEO Eric Frank said.
“Cheryl’s experience, determination, and leadership will strengthen our position as the global leader in the compliance space. Cheryl’s commitment to leveraging technology and innovation to improve compliance makes her a great fit in the Odds On Compliance family.”
Jones, who has also worked with international regulatory bodies, offering guidance on responsible gambling, added: “Odds On Compliance has been a fixture in regulatory compliance in the US. I am excited to lead this European team in bringing their expertise and technology to our clients in Europe.”
The arrival of Jones represents the latest new hire for Odds On Compliance. In December, the companyannounced the appointments of Marybeth Butler as director of revenue audit and Ali Ghanavati as director of technical compliance.