Under the deal, GAN will have the online rights to more than 110 games over the course of the agreement, with the supplier to immediately begin deriving online content licensing fees from Incredible Technologies’ existing online operations in New Jersey
GAN said the arrangement will add to the content acquisition strategy devised to increase its overall ‘take rate’ on B2B gross operator revenue from igaming, as well as secure a share of existing igaming revenues from B2C operators that are not already clients.
Content will be distributed through the GAN’s platform or Super RGS in the US market.
Incredible Technologies designs and manufactures electronic gaming machines in the US, with its slot machines such as Crazy Money and Money Rain operating on the retail casino gaming floors across the country and also available online in New Jersey.
“Today’s announcement is another exciting step toward building upon our strategy of establishing exclusive online access rights to the most popular retail US slot games,” GAN’s chief commercial officer Jeff Berman said.