SBOTOP scores record shirt sponsorship deal with Fulham

Under the deal, which covers the 2023-24 season, SBOTOP branding will feature on the front of men’s first team shirts. The operator’s logo will also appear on players’ training kit sleeves.

In addition, the Asian-facing operator will benefit from branding placement on a range of surfaces inside the team’s Craven Cottage home stadium.

Fulham said the new partnership represented a record deal for the club.

SBOTOP has sponsored a number of Premier League teams, most recently Leeds United. The team was relegated from the top division last season.  

“We are delighted and excited to bring our two ‘premier brands’ together,” SBOTOP chief executive Bill Mummery said. “Jointly, we look forward to increasing both our brands’ awareness on a truly global platform in the coming seasons.”

Fulham commercial director Jon Don-Carolis added: “We are pleased to welcome SBOTOP as a partner as we continue our exciting journey in the Premier League. The coveted front of shirt sponsorship plays an integral part in keeping the club competitive through significant revenue.”

Ban on shirt sponsorship 

Premier League clubs will soon have to move away from gambling sponsorship on shirts. In April, clubs agreed to a halt gambling sponsorship on matchday shirts.

The withdrawal of this type of sponsorship will come into effect from the end of the 2025-26 season. Deals with operators can remain in place until that date and teams can strike new partnerships, as long as they conclude ahead of the ban.

Newly promoted Burnley announced a one-year shirt sponsorship deal with W88 earlier today (28 June). The Asian-facing also previously partnered with Wolverhampton Wanderers, Crystal PalaceAston Villa and also Fulham last season.

Earlier this month, Aston Villa agreed a shirt sponsorship deal with Asia-facing operator BK8. The agreement will run to the end of the 2025-26.

However, Newcastle United downgraded its deal with offshore operator Fun88. The brand had served as principal partner since the 2017-18 season.

Police bust illegal poker tournament in Netherlands

The KSA said authorities had received intelligence that the unlawful poker tournament was about to take place. After entering the venue, the police found the tournament in “full swing” with dozens of participants.

Following the raid, the police traced the organisers of the competition. The individuals are considered suspects pending a full investigation.

the authorities said they found the tournament “in full swing”

The authorities said they confiscated the stakes for the tournament, which amounted to several thousand euros, as well as the poker tables used for the event.

The police added that they have interviewed all the competition’s participants with further investigations ongoing.            

Dutch advertising ban draws close

The Netherlands is now just days away from the implementation of the ban on untargeted gambling advertising, planned for 1 July.

Under the law, all broadcast television, radio and advertising in public spaces are to be banned.

Mediums that can target consumers such as on the internet and on-demand television will remain in place as long as operators can prove that 95% of the advertising reached individuals aged 24 and older.

This week, three Dutch politicians wrote to the minister responsible for the ban, Franc Weerwind. The three questioned KSA chairman René Jansen’s comments where he said that the KSA would be liberal with enforcement in the early days of the ban.

Weerwind defended the chairman, arguing that norm-setting talks with operators are often more effective than fines.  

Playtech closes €300m senior secured notes offering

On 21 June, Playtech announced that it had priced the bond offering. It detailed that the net proceeds from the issuance of the new notes would go towards redeeming its outstanding €200m 3.7% senior secured notes, due in 2023.

The net proceeds will also be used to pay accrued interest on the 2023 notes, as well as pay outstanding debt formed as part of its revolving credit facility.

Further transaction-related costs and expenses will also be paid off by the net proceeds.

Issuance of new notes

Following the repayment of any outstanding debts from the 2023 notes, Playtech will only have the 2028 notes and its prior €350m 4.2% senior secured notes due 2026 outstanding.

This comes after Playtech last month reported a “strong” start to 2023, in which it readjusted its earnings before interest, tax, depreciation and amortisation (EBITDA) to be slightly higher than first projected.

The notes offering also speaks to Playtech’s current perceived financial strategy. In February, Playtech made a CA$12.2m investment in NorthStar Gaming. This came as the two entities agreed to extend their existing software and services deal by 10 years.

In March, Playtech purchased a minority equity ownership stake in Hard Rock International and Seminole Gaming’s gaming and sports betting division, Hard Rock Digital, for $85.0m.

Also, in May, Playtech agreed to a new poker deal with Svenska Spel. The deal saw Svenska Spel launch Playtech’s poker offering on its platform.

SCGO secures Dutch igaming licence

Issued by Kansspelautoriteit (KSA), the licence will enable SCGO to offer online games of chance to players in the country.

SCGO is yet to confirm which brand it will operate under in the Netherlands. The business is primarily associated with the Vbet brand, running this under an existing Malta licence.

The new permit came into effect on 23 June and will run for five years, though to 22 June 2028.

In securing the licence, SCGO becomes the twenty-fourth operator to have been approved to offer igaming in the Netherlands. 

Proposed regulatory changes 

The KSA this month put forward a number of recommendations for the government to consider in relation to gambling law.

The most urgent points included allowing KSA to create false identities to check if operators are complying with regulations. The regulator also called for new laws surrounding the use of data from licensees.

The regulator also referenced the Cruks self-exclusion system and the option for players to be involuntarily added to the list at the request of close relatives or operators. KSA said the number of players registered in this manner is so low that there can be no assumption it is helping tackle gambling addiction.

In addition, KSA said legislation for land-based slots is outdated and “increasingly incompatible” with current regulations and technical developments. As such, it recommended bringing these laws in line with legislation for online slots.

The government is planning a wider review of the Remote Gambling Act (ROA) next year, but KSA said that such is the importance of its proposals, they cannot wait for the evaluation.

Silverstein and Greenwood eye NY casino bid

“Avenir” would be located in Manhattan’s far West Side and cover an area of 1.8m sq ft. The full project would also feature a hotel, entertainment amenities and residential complex.

Greenwood, the operator of Parx Casino in Pennsylvania, would work with Silverstein on the casino section of the development. Full details of the proposed venue were not disclosed.

According to Silverstein, should the full project get the go-ahead, it would create 5,500 new, permanent jobs. The development would also create a further 4,000 construction jobs.

Read the full story on iGB North America

Delaware sports betting handle continues decline in May

Consumers bet $2.8m betting on sports in May, down 45.1% from $5.1m in the same month in 2022 and also 17.7% behind $3.4m in April this year. This was also the lowest monthly total since August 2022.

Revenue from sport betting during the month amounted to $245,474. This was 50.5% down from $495,676 last year and 34.5% lower than $374,568 in April.

Delaware Park remained the market leader with $112,768 in revenue from $1.3m in bets. Bally’s Dover was next on $68,221 off $740,564, then Harrington Raceway with $33,500 from $377,031.

Read the full story on iGB North America

France proposes new RG messaging requirements for adverts

At the centre of the draft decree is the requirement for all ads to feature a warning message about excessive or pathological gambling with playing online. 

This message, the decree said, should also feature information about the help available to people suffering from gambling-related harm. These include Joueur Info, which is accessible online and by phone.

The decree also sets out how messages should cover at least 15% of an online advert to ensure proper readability. This band is set lower at 7% for cinema and poster adverts. 

Online adverts should also include a five-second “packshot” displaying the message at the end of the video. Consumers would not be able to skip this part of the advert.

It was also stated messaging should appear in black writing on a yellow background to make it more visible.

The deadline for integrating messaging into online advertisements would be set at 30 days after implementation of the rules.

Useful message

The decree also referred to factors that had led to the proposal. These included a study by the French Public Health Agency that found 73% of gamblers considered the prevention messages in adverts to be a useful warning of gambling addiction.

The draft also referenced how the number of moderate-risk gamblers between 2014 and 2019 stabilised at approximately one million. However, the amount of people experiencing excessive problems increased significantly, from 200,000 in 2014 to 370,000.

“Surveys have shown that the previous health messages on advertisements have become less effective and need to be adapted in their content and manner of display to the new modes of advertising,” the decree said.

“While for a majority of players, gambling practices remain casual or recreational, studies show an upward trend of excessive practices.

“With the development of the online gambling offer and a competitive market, advertising and promotional strategies for gambling have also developed.”

Preventative measures

The decree marks the latest step by French authorities to curb gambling harm and protect consumers from related issues.

Earlier this month, regulator l’Autorité Nationale des Jeux (ANJ) said it would prohibit the use of an athlete’s image in gambling communications.

ANJ released new gambling sponsorship regulations for sports teams and non-binding recommendations for French gambling sponsorships to “strengthen the regulation of these commercial practices”, which includes a role model ban.

The regulator also put in place a ban on using images of “athletes, referees and other players” in commercial communications. In addition, ANJ will prohibit sports organisations and athletes from entering contracts with brands operating illegally in France.

The new rules are the result of a gambling sponsorship working group launched in summer 2022.

Also this year, the ANJ rejected the promotional ad strategy of French national lottery operator Française des Jeux (FDJ). The ANJ said FDJ was not comprehensive enough in its response to the 2022 reservations regarding promotional strategy.

The regulator flagged the number of large-scale promotions planned for the year, as well as a strategy to make the lottery a product of everyday consumption; and a promotional strategy that makes a direct link between gambling and popular interest.

Clamping down

This all came in the wake of ANJ last February pledging to crack down on advertising due to over-saturation in 2021.

The ANJ said it would work to reduce the intensity of gambling ads by enforcing new guidelines and issuing new recommendations to licensees. Its approach, ANJ explained, was informed by a strict interpretation of existing legislation.

At the time, the ANJ said ads “trivialising” gambling would be banned, as would those with “unfounded statements on the chances of winning” or equating gambling with an improvement in social status, or as an alternative to paid work.

The ANJ also proposed a number of “recommendations” that were not binding. These included the industry setting a combined limit of three gambling ads per advertising slot on television and radio and three per day per site online.

In the weeks that followed, the ANJ warned operators were not doing enough to “de-intensify” marketing. This followed a review of operators’ promotional strategies for 2022.

Later in the same year, the ANJ also said it was looking to ban offering bonuses to “excessive” gamblers and called for a €100 welcome bonus limit.

The actions seemingly had an impact, with some operators and advertisers having signed charters in relation to marketing during the 2022 Fifa World Cup. These included promising to cut the number of ads that may be broadcast per break from four to three.

FATF: Gibraltar deadlines have now “expired”

The FATF maintains a list of jurisdictions subject to increased monitoring, known colloquially as the “grey list”.

Gibraltar has taken a number of steps to strengthen the effectiveness of its anti-money laundering and counter terrorist financing (AML/CTF) regime since being placed on the list in the FATF’s June 2022 plenary, the same meeting that saw Malta removed from the same list.

The body said at the time that Gibraltar’s status as a major gambling hub was a significant factor in its decision. In particular the FATF criticised the government’s failure in “applying sufficient fines for anti-money laundering failings”.

FATF notes Gibraltar progress

The FATF noted the British Overseas Territory’s progress in this regard, which has included the dialling up of enforcement action by imposing financial penalties as well as the publication of cases. However, the body noted that one year after being placed on the list all deadlines have now passed.

the fatf noted gibraltar’s progress

As such, the FATF encouraged Gibraltar to continue to implement its action plan to address its ongoing strategic deficiencies “as soon as possible”.

“Gibraltar should continue to work on implementing its action plan to address its strategic deficiencies, including by showing that it is able to pursue more final confiscation judgments commensurate with the risk and context of Gibraltar,” said the body.

The update on the status of Malta’s progress to address its AML/CTF vulnerabilities took place on Friday at the conclusion of the third Plenary of the FATF under the leadership of T Raja Kumar.

Gibraltar responds to FATF

Following the outcome of the FATF plenary, the Gibraltar government responded to the news that the territory would remain on the list. It emphasised that only one point remained requiring action and reaffirmed its commitment to the process.

“HM Government of Gibraltar notes the update on our jurisdiction that was published by the FATF on 23 June,” said the government.

“Noting that only one substantive action point remains pending, the government continues to work tirelessly to meet its action plan at the very earliest opportunity.

“The government is totally committed to this process and all supervisory and other authorities continue to work with FATF to demonstrate our compliance with our action plan.”

In the FATF’s February plenary the body took note of Gibraltar’s political commitment to work with the intergovernmental organisation. Again on that occasion, it made clear there had been progress, the lack of action on confiscation orders meant that the territory would not be removed from the list.

Consequences of being on grey list

Gibraltar’s continued presence on the grey list will have consequences for businesses active in Gibraltar, most pertinently the jurisdiction’s large gaming sector. Companies in Gibraltar will face increased regulatory scrutiny from domestic and international bodies – meaning increased compliance costs.

Another effect of being on the list is an increased difficulty in accessing financial and banking services, as some organisations will be hesitant to make transactions with businesses located in a grey list country. As a result it is harder to open a bank account, receive credit lines or any other kind of financial service.

Criticism by opposition

The failure of the FATF to remove Gibraltar from the list led to criticism by the territory’s opposition party, the centre-right Gibraltar Social Democrats (GSD).

The party called the government’s response to the FATF “underwhelming” in its lack of detail as to the roadmap to achieve delisting.

GSD shadow minister for financial services and gaming Roy Clinton MP

GSD shadow minister for financial services and gaming, Roy Clinton, criticised the sitting minister for what he characterised as misplaced optimism.

“The minister for financial services, Albert Isola, continues to express optimism that Gibraltar will achieve delisting but he must accept that there is a growing sense of frustration at the failure to deliver on that optimism,” he said.

“Indeed in June 2022 the government had stated it would show compliance ‘within the timescale given’, that time has now expired.

“The minister will be aware that our financial services industry is suffering at the ignominy of being listed between Congo and Haiti as a high risk jurisdiction.”

Given expiration of the FATF deadline, Clinton called on the minister to make a statement in parliament as to what “practical and urgent steps” are being taken to satisfy the AML body.

“They really should know better”

Following the GSD’s intervention, the government hit back at the party for playing politics. In an official release the government said that the opposition had “succumbed to the temptation of politicising the crucial ongoing efforts to remove Gibraltar from the FATF grey list”.

“Roy Clinton’s statement smacks of political opportunism,” said the minister that Clinton had criticised, Albert Isola. “While the opposition seeks to undermine our efforts, the government remains resolute in achieving delisting and restoring our jurisdiction’s reputation.

“It is regrettable that the opposition has abandoned their previous responsible approach for a misconceived political advantage. They really should know better.

“Notwithstanding the GSD opposition’s change in approach, I continue to extend an invitation to the opposition to meet them and brief them privately.

“I will never tire of thanking our regulators and law enforcement agencies for their professionalism in addressing the FATF requirements and have every confidence we will achieve delisting very soon.”

Malta’s experience

Gibraltar is not the first international gambling hub to have been placed on the FATF list. In June 2021, the monitoring body saw fit to place the island nation of Malta on the list due to “strategic deficiencies” in its AML/CTF regime.

in june 2021, the fatf placed malta on the grey list

After the task force placed Malta on the list, it presented the country with a three-pronged “action plan” to solve its outstanding issues.

These involved demonstrating that ownership information was correct, clarifying the role of the island’s Financial Intelligence Unit (FIU) and increase the FIU’s focus on money laundering and tax evasion.

By February 2022, the FATF said that Malta had  “substantially completed its action plan”, by implementing a number of reforms prior to being struck off the list four months later.

BGC members raise £277,000 from Royal Ascot charity effort

Operators agreed to donate all profit from the flagship Britannia Stakes to charity, but when favourite Hayley Turner on Docklands won, this led to a loss for bookmakers. 

However, the group honoured a pledge to make a bumper donation instead.

Flutter, Bet365, Entain, 888 William Hill, Kindred, Betway, Rank Group, LivescoreBet, Virgin Bet, Tote, Fitzdares and Bet with Ascot all took part.

Funds were split between SportsAid, the Holocaust Educational Trust, Cystic Fibrosis Trust, SAS Regimental Association, Ascot Racecourse Supports and Together for Looked After Children.

Over £5.9m has been raised for charity through the Britannia Stakes and virtual Grand National since the BGC formed in 2019.

Last year’s Britannia Stakes initiative raised £1.2m after victory by 14-1 shot Thesis led to a big profit for bookmakers.

Huge donation

“It’s great news that BGC members have once again made such a huge donation to a range of good causes,” BGC chief executive Michael Dugher said.

“I am sure that the money we raised will once again make a massive difference to the incredible work done by all the charities involved.

“I am delighted that BGC members have now raised close to £6.0m for charities up and down the country.”

Ascot Racecourse chief executive Alastair Warwick added: “We are hugely grateful for the support of the BGC and its members again this year with the Britannia Stakes initiative. 

“Although not a profitable winner, with Hayley Turner winning the race it was still a hugely positive story for racing and the donation agreed by bookmakers will go a long way to supporting these charitable causes, including our own Ascot Racecourse Supports programme.”

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